SEO strategy for sesame hr
case study
Problem
Sesame HR, a software company targeting the US market, faced the challenge of low website traffic from their desired country. They needed to improve their online visibility and attract more visitors to their website to generate leads and increase conversions.
Solution & Impact
As the SEO Specialist for Sesame HR, I implemented a comprehensive SEO strategy to address their traffic concerns. Through onsite optimization and a targeted content strategy, I successfully boosted their website’s visibility in search engine results. This led to a significant increase in organic traffic from the US market, resulting in a higher number of qualified leads and improved conversion rates.
My Role
- User Research
- User Experience
- Visual Design
In this project, I played a crucial role as the SEO Specialist for Sesame HR. I conducted thorough keyword research, optimized the website’s structure and content, and developed a content strategy that resonated with the target audience in the US market. By leveraging my expertise, I successfully improved Sesame HR’s online presence and contributed to their overall success by driving more targeted traffic and increasing their visibility among their desired audience.
—John Smith